Nintendo Switch
by on Sep 13, 2021

Nintendo Switch gets permanent UK price cut ahead of OLED model’s launch

Nintendo of Europe has cut the trade price of standard Nintendo Switch consoles in the UK and European regions by around £20 GBP.

In a statement given to Video Games Chronicle, the company announced the move. It said “After carefully weighing up a variety of factors, including currency exchange rates in Europe and the upcoming launch of Nintendo Switch – OLED Model, we decided that now was the appropriate time to change the European trade price of Nintendo Switch.”

This move means the price of a Nintendo Switch as per the company’s UK store is now £259.99 down from £279.99. The prices of the Nintendo Switch Lite and next month’s OLED model, meanwhile, are not effected. “We made the price change before the launch of Nintendo Switch – OLED Model so that the price differences between each model in Nintendo’s own retail channel, My Nintendo Store, would be what Nintendo judges to be appropriate for its own store.” It’s worth noting it’ll still be up to retailers to set the final price, however.

The Nintendo Switch OLED model was announced back in July. It’ll include a 7-inch OLED screen, a new wider adjustable stand and 64GB of storage as standard. It’s set to land on the same day as the launch of Metroid Dread, and will retail for approximately £309.99 GBP.


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