Focus Entertainment
Ben Borthwick by on Sep 6, 2021

Focus Home Interactive rebrands as Focus Entertainment

Focus Home Interactive has announced that it is rebranding and going forward the publisher will be known as Focus Entertainment.

The publisher is behind such games as Hood: Outlaws and Legends, Greedfall and A Plague Tale: Innocence. In it’s announcement post, it said “From now on, the Focus Entertainment brand covers all of Focus’ activities, with the term Entertainment being representative of the desire to diversify its games, products, services and revenue streams. Entertainment also emphasizes the ambition to offer players around the world unique experiences, supported by an editorial policy that stands out thanks to innovative concepts, inventive gameplay and original worlds that transcend the boundaries of video games. ”

The company also pointed towards its recent acquisitions of studios such as The Surge‘s Deck13 Interactive and Streets of Rage 4‘s Dotemu last month as success stories. It said those purchases “demonstrate Focus’ desire to integrate talents and studios with singular visions in our strong and ambitious Group, to promote value creation, anticipate new trends, and unique gameplay.”

Some of the publisher’s future projects will include shooter expansion World War Z: Aftermath which is set for later this month. Further down the road, you can expect adventure sequel A Plague Tale: Requiem to land on Xbox Series X|S and PC in 2022.


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