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Take-Two has announced that Grand Theft Auto IV has surpassed all-time entertainment records for day one and week one sales by dollar value.
The game hit stores on April 29 and to date has sold through to consumers approximately six million units worldwide with an estimated retail value of more than $500 million in the first week.
3.6 million units of the game were sold on its opening day with a retail value of approximately $310 million globally.
“We knew Grand Theft Auto IV would break new ground in terms of the player’s experience, with its compelling story line, extraordinary gameplay and action that ranges over a broad urban canvas. Now, it has broken sales and rating records as well. Grand Theft Auto IV’s first week performance represents the largest launch in the history of interactive entertainment, and we believe these retail sales levels surpass any movie or music launch to date. We congratulate the entire Rockstar team on creating a must-have experience that takes the legendary Grand Theft Auto franchise to a new level,” said Strauss Zelnick, Chairman of Take-Two.
For more on GTA 4 head over to the game page where you’ll find a 10/10 review, screens, videos and a host of GTA 4 related features.
About the Author
Grand Theft Auto IV
- Platform(s): PC, PlayStation 3, Xbox 360, Xbox One
- Genre(s): Action, Adventure
