Rez and Child of Eden creator Tetsuya Mizuguchi has claimed that games can "change the world", and believes the medium is heading towards "sense-o-rama".
Speaking at TEDxTokyo, Miziguchi argued that games have a "very strong potential" to inspire positive change in the world, adding that they "can change negative to positive".
Game designers are using "the power of the game" to make connections with the real world, Miziguchi claims.
"When you play a game, from some disaster or someone's attack on you, you have to change - better, better, all the time," he said.
He went on to highlight the importance of vibration, inputs (presumably motion controls) and increased resolution, stating that soon we will "not be able to find the difference between real and artificial images".
Ultimately he believes games are to become sensory experiences.
"When the senses cross over, it evokes emotion and stimulates your imagination," he explained. "In the near future all games will be like a sense-o-rama."
Miziguchi has been known to push boundaries himself, using music and rhythm as a core gameplay mechanic. The Kinect-enabled Child of Eden is due for release in June, with a PlayStation 3 version to follow shortly after.
The TEDxTokyo speech in full is embedded below.
We've got a long way to go before games become the sensory experience Miziguchi has envisaged. Kinect still struggles to understand my commands of "Xbox, play!", forcing me to press start to activate my games like a chump. But we're getting there. Who knows what E3 has in store for Kinect, Move and the next generation?