Ubisoft acquires Driver franchise

James Orry Updated on by

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Driver has had its ups and downs since debuting on the PlayStation in 1999, and with Driver: Parallel Lines the franchise was brought back on course after the disaster that was DRIV3R. Despite recent games not living up to the PlayStation original, Ubisoft has deemed the franchise strong enough to purchase, costing the publisher 19 million Euros.

We are thrilled with this acquisition which will allow us to add a prestigious title to our catalogue and to enter into the driving games segment, one of the most important segments in the gaming industry. With more than 14 million units sold throughout the world, Driver is one of the most successful brands in the history of video games. We look forward to leveraging the unique knowledge of the Ubisoft studios to ensure that Driver will be one of the leading brands of the next generation of consoles,” said Yves Guillemot, CEO of Ubisoft.

With Reflections Interactive now a Ubisoft owned development studio, it’s unclear if the franchise will be given to a new development team or not. We’ll bring you the details as soon as the next game in the series is announced.