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Nintendo is celebrating a successful Black Friday with both Super Mario 3D Land and The Legend of Zelda: Skyward Sword having sold over half a million units since launch.
Super Mario 3D Land released in the US on November 11 and has become the fastest-selling portable Mario game in Nintendo’s history, selling over 500,000 units since launch. Similarly, The Legend of Zelda: Skyward Sword launched on Sunday, November 20, and has already sold 535,000 units in the US, making it the fastest-selling Zelda game ever.
The software success has also helped hardware sales, revealed Nintendo of America president Reggie Fils-Aime. During Black Friday week 3DS hardware sales were up by 325 per cent compared to the week of November 6.
“What this has been able to do is drive our Nintendo 3DS business in only eight months to surpass the full first year volume of the original DS and we still have the bulk of the holiday to go,” Fils-Aime said, “and we still have the launch of Mario Kart 7 to continue driving our full-year sales on Nintendo 3DS.”
Nintendo also reported its biggest Black Friday for Wii, with more than 500,000 units sold during the day.
All this points to a successful holiday for Nintendo, says Fils-Aime.
“We know that Black Friday and that entire week is a key selling week, and it is important for products like ours to have a jump in momentum, and we were fortunate to see that,” he said. “For us, it really was driven by unique and powerful software and what gives us confidence is that we still have more software to launch in the balance of this holiday period.”
Via Game Hunters
