Retail needed for the next generation cycle, says Sony

Retail needed for the next generation cycle, says Sony
James Orry Updated on by

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Strong retailer support for the video game industry will be required as platform holders and publishers make the transition to the next generation, SCE UK managing director Fergal Gara has told MCV.

Gara says that the industry downturn since 2008 has forced many retailers to reassess its support of the video games business.

“Coming down off that 2008 peak has been a steep ride for many and has involved fallout on many levels, not least of all retail,” said Gara.

“So what we’re seeing is not really a surprise, a bit of a readjustment if you like and it isn’t just happening to the specialists on the High Street. There is a bit of a reappraisal around space and the commitment from other retailers.

“We’d love to see as many of those retailers as possible maintain their interest in servicing the space because clearly down the road many of us are going to be doing our best to give another injection into the market whenever the next cycle starts.”

Next generation systems from Sony and Microsoft are expected to launch in 2013, with Nintendo set to roll out its Wii U later this year.