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Video games industry analyst Michael Pachter believes Microsoft will be the next platform holder to slash the price of its hardware, predicting a cut in spring 2011.
“We estimate that a $50 console price cut across the board will impact software sales by a positive five per cent, and we expect Microsoft to lead with a cut some time in spring 2011,” he told Industry Gamers.
Pachter also believes the industry is set for a boost with the release of PS Move, Kinect and Nintendo 3DS.
“We think that Nintendo’s 3DS, scheduled for March release in the US and Europe, has the potential to reinvigorate packaged product sales,” he said. “Similarly, we think that Kinect and Move have the potential to drive console sales, broadening the installed base and giving new purchasers a reason to buy a greater number of packaged goods.”
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