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Publishers usually try to stay away from advertising the fact that their game is “revolting”, but that’s exactly what EA is trying to play on with the campaign for upcoming action horror sequel Dead Space 2.
In a bizarre video titled “Your Mom Hates Dead Space 2”, mums watch the violent game being played and share their thoughts. It’s fair to say that the women don’t like what they’re seeing, covering their eyes.
More info on the campaign can be found on YourMomHatesThis.com
Via joystiq
We’re not sure if this is the way games should be advertised in an era when video games are meant to be mainstream. Playing on the fact that mums don’t like the ultra violent scenes depicted in Dead Space 2 feels like a big step backwards for the industry.
About the Author
Dead Space 2
- Platform(s): PC, PlayStation 3, Xbox 360, Xbox One
- Genre(s): Action, Shooter
