Midway confirms Ubisoft Wheelman partnership

Midway confirms Ubisoft Wheelman partnership
James Orry Updated on by

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Midway Games has announced it has entered into a strategic relationship with Ubisoft to publish Wheelman.

Ubisoft will handle sales, marketing, and distribution of the title in North America, South America, Australia, New Zealand, France, Germany, Austria, Ireland and the United Kingdom. Midway will continue to “direct the development of the title” and retains all future rights to the franchise.

“Ubisoft’s decision to join Midway in a co-publishing agreement is a gratifying validation of Wheelman’s potential,” commented Matt Booty, president and CEO, Midway. “Ubisoft has a proven expertise at bringing new IP to market, which will allow us to reach a broader consumer segment with Wheelman, while helping Midway to balance the risk profile of our product portfolio.”

Wheelman is scheduled for a March 24 ship date in North America and a March 27 street date in Europe. The game will be available for Xbox 360, PS3 and PC, with a pre-launch demo planned for console platforms.