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Call of Duty: Elite has been a huge success for video games retailer GameStop, with the US chain revealing it has sold over 600,000 Elite subscriptions to date.
“In the case of Call of Duty: Modern Warfare 3, we worked closely with Activision, Sony and Microsoft to pre-order and deliver nearly 600,000 instances of the Modern Warfare Elite DLC to date,” GameStop president Tony Bartel told investors.
He added: “This places the launch of Elite as one of our top ten launches of the year so far. We’ve found that consumer demand for downloadable content is very strong at the point of launch.”
However, whilst the retailer enjoyed huge success shifting digital content, the relentless release schedule has meant consumers have had to pick only a few titles to buy with others falling at the wayside.
“We had expectations for strong sales due to the great title line-up and record reservations,” said Bartel. “But we found that consumers were unable to fund the products that they wanted, as these strong titles rolled out week after week.”
Via Gamasutra
Call of Duty: Modern Warfare 3
- Platform(s): iOS, macOS, Nintendo 3DS, Nintendo DS, PC, PlayStation 3, Wii, Xbox 360, Xbox One
- Genre(s): Action, First Person, Shooter