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The Wall Street Journal reports that EA CEO John Riccitiello remains fairly unconcerned that the publisher’s bid to acquire Take-Two Interactive came to an end without the desired result after EA walked away from talks.
Riccitiello is reported to have labelled the takeover talks as “a waste of ink” and explained the publisher’s reasons for removing its unsolicited bid from the table.
“… time was of the essence, because we wanted to impact holiday 2008 sales of Grand Theft Auto IV,” said Riccitiello. He went on to suggest that the proposed takeover was doing Take-Two a favour and would have helped the company “get through what has been an uneven profit experience”.
Riccitiello concluded: “Take-Two told us to wait and that they wanted more money. We waited. We went through a variety of steps. The gap [in price] remained.”
Grand Theft Auto IV
- Platform(s): PC, PlayStation 3, Xbox 360, Xbox One
- Genre(s): Action, Adventure