Braid needs to sell ‘a lot’ more to be profitable

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Braid creator Jonathan Blow has revealed that although early sales for Braid are “surprisingly good” the game will need to go on to sell a lot more in order to turn a profit.

Quoting vgchartz.com, Blow notes that the game’s sales are in the neighbourhood of 28,500.

“This is a very good sign, for a few reasons! First of all, it means that in addition to getting recognition from critics, Braid is also being played by a lot of people. We’ve all heard of games that are critically-acclaimed but that hardly anyone plays. That doesn’t seem to be happening with Braid so far. But, that could change – a lot depends on what happens to sales on Wednesday when Bionic Commando: Rearmed is released on XBLA. Will Braid’s sales keep up, as with Geometry Wars 2, or will they drop off?” explained Blow.

He continued: “But right now, Braid is selling as well or better than any massive highly-anticipated XBLA game by a major publisher. So, that is very cool. I would like to thank everyone out there who purchased a copy of Braid, for supporting independent and experimental game development.”

However, blow admits there’s still a long way to go before Braid becomes profitable.

“People have asked me how many sales Braid needs in order to be profitable. The answer is, a lot more than it has gotten so far. However, things are looking promising now – if Braid keeps selling, I’ll be able to afford to make the next game, and that will be good,” he concluded.

Braid scored an impressive 9/10 here on VideoGamer.com and comes highly recommended even with its higher than usual 1200 MS Points price tag.

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Braid

  • Platform(s): iOS, Linux, macOS, PC, PlayStation 3, Xbox 360, Xbox One
  • Genre(s): Action, Arcade, Indie, Platformer, Puzzle

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