Dead Rising 2: Case Zero

Dead Rising 2: Case Zero News for Xbox 360

On: Xbox 360
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8Out of 10
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Dead Rising 2 screenshot
Dead Rising 2 screenshot

Capcom believes the Dead Rising 2: Case Zero downloadable prologue has provided the same awareness for the full blown title as a multi-million pound TV campaign.

Case Zero was released a few weeks prior to Dead Rising 2 at the low price of 400 MS Points and has sold over 500,000 copies.

"It's the most dynamic sales weapon we have ever had in our arsenal, giving us the equivalent exposure of a multi-million pound TV campaign," Capcom's UK product manager Karl Reader told MCV.

He added: "We foresee other publishers will follow suit. With increasing development budgets and increased risk, several smaller projects is only sensible. What we are seeing is a precursor to episodic gaming with Capcom at the helm."

Dead Rising 2 is out today for Xbox 360 and PS3 - read our review here. A second downloadable episode, Case West, this time acting as an epilogue will be released later this year.

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K3RT's Avatar

K3RT

I think it worked it certainly made me get the game!
I do however think that if other publishers are going to follow suit they should also keep the arcade title cheap (no more then 400msp) and that it should be different content like it was in case zero and not just release the first level or cut something from the game and use that.
Posted 17:00 on 24 September 2010

Game Stats

Technical Specs
Release Date: 31/08/2010
Developer: Blue Castle Games
Publisher: Capcom
Genre: Action
Rating: PEGI 18+
Site Rank: 4,404 24
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