35% of Xbox customers are women
Microsoft points to a reinvention of entertainment.
A focus on turning the Xbox 360 into more than a video games console has seen its user base expand beyond the traditional gamer, Microsoft has said.
Microsoft says its reinvention of entertainment has seen a shift in where the Xbox lives in the home, with 60 per cent of Xbox consoles now integrated into the family living room. A shift has also been seen in the Xbox 360 user base: 35 per cent of Xbox customers are women and 64 per cent are over the age of 25.
Chris Lewis, vice president Interactive Entertainment Business at Microsoft Europe, says the imminent launch of new social networking features will only help broaden the console's appeal.
"… next week will bring real innovation into the living room through instant streaming high definition movies, connecting with friends on Facebook and Twitter and a personalised music channel. Together, this represents a real shift in the way people are entertained every day," said Lewis.
Microsoft's "reinvention of entertainment" doesn't stop there, with Project Natal expected to "create a new category of gaming and entertainment experiences through controller-free gaming that makes Xbox 360 more inclusive and relevant to an even wider audience".
Highest Rated Comment
Woffls@ Mr_Ninjutsu
That said, Macphail, if you care more about grammar than games, go talk to people in a library.
Regarding the matter at hand, it seems David was implying that we should replace the term "fanboy" to encompass a fairer representation of those who play games: i.e. men and women. I'm sure you're both trying to say the same thing but are getting hung up on semantics and misinterpretations.
User Comments
clangod@ David-Macphail
This has actually become something of a sport for me. Keep it up champ (Macphailed), give it another shot! Just make sure you take your mother's underwear off and swallow your medication like a good little boy. We wouldn't want you having a little accident now... would we?
Mr_Ninjutsu
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dudester
rbevanx@ David-Macphail
You also wrote my user name wrong btw it's rbevanx not "Rbevanx" if you are gonna try and insult me back do it right.
El-Dev@ David-Macphail
Mr_Ninjutsu@ David-Macphail
David-Macphail@ clangod
BTW - Rbevanx - a bunch of dots indicates a pause, just to clear that up.
thompo555@ David-Macphail
Quote: Learn to use '-' properly.. It should be: 'Do me a favour, finish - Pre - school before trying to hold a debate, OK kid?'
Note the comma and finish is outside the '-'
Ohh FYI im 16 and know a damn site more about english than you appear to.
clangod@ Mr_Ninjutsu
Mr_Ninjutsu
clangod
Alas, I see Macphailed is at it again.
" I can't believe i actually had to explain the difference "You" "Your" and You're" to another human being!".
Well Macphailed, you didn't. You took it upon YOURself to do so.
And I believe you meant "craziness" not crazyness as you fumbled around in that fourth post... Yeah, who cares right?
Wido
35% of Xbox customers is women?
Where is the source to prove this? Got nothing against women wanting to play games, just Microsoft being Microsoft I guess. Shouldn't they be interested into making customers over XBL more satisfied and when people are purchasing an Xbox 360?
rbevanx@ David-Macphail
Some people suffer from dyslexia, Irlen Syndrome etc (including myself). If you are gonna highlight peoples grammar and basically be rude, no one is going to read your posts David-Macphail
David-Macphail@ thompo555
Mr_Ninjutsu - what in the heck does this conversation have to do with Xbox LIVE VS PSN??? LOL, talk about off - topic. Also - if you MEANT to spell the word "Your" then you should probably go grab a dictionary right about now............
thompo555@ Mr_Ninjutsu