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Customers are happy with the current line-up of consoles and the game makers don’t know what they’d do with a more powerful system, EA Labels president Frank Gibeau has told CVG.
“It’s hard for me to conceive what you would do on a PlayStation 4,” Gibeau said. “The displays are already 1080p, you’re already connected to the internet… You could make it faster, you could have more polys and you could up the graphics a little bit… but at what cost?
“It’ll be interesting to see how [Sony and Microsoft] think about it in terms of the next generation but it seems to me that customers are happy, and we’re happy to build games on [Xbox 360 and PlayStation 3] right now.”
Gibeau added that it’s no longer the case that the industry needs big console transitions.
“The way the business used to run where you had these big console transitions just isn’t happening anymore,” he explained. “They’re much longer, the online capabilities are making the way customers interact within the audience very different from when we went from PSOne to PS2.
“I think that [the age of] big, abrupt change in consoles where we all pile in on top of each other and everything changes overnight is just gone.”
It’s the stability of the platforms which EA enjoys, added Gibeau.
“One of the things that we like is that the technology is consistent, and we believe that there are still things that you can do on these systems… we haven’t quite squeezed the last ounce of hardware horsepower out of these things, as you can see with Battlefield 3.
“Frostbite 2 technology coming in can do some really interesting things that nobody is able to do, and you see some great stuff coming from our competitors too.”
Gibeau concluded: “I’d like to see the cycle last a little longer. I don’t see consumers right now banging on the walls for a new platform. They seem to be very happy with their PlayStation 3s and Xbox 360s. They love the online connectivity, they have great communities and great libraries.
“I like the fact that Nintendo’s coming in with new hardware. That’ll help really rev up their business for the HD side, which is where we’re in a really good position.”
Battlefield 3 will be released October 28 for PC, Xbox 360 and PlayStation 3.
About the Author
Battlefield 3
- Platform(s): PC, PlayStation 3, Xbox 360, Xbox One
- Genre(s): Action, First Person, Shooter
