Skylanders Spyro's Adventure is bringing another dimension to social gaming for kids with the beta launch of Skylanders Spyro's Universe, a virtual world for kids to engage with Skylanders characters and fellow players.

"We conceived Skylanders as a unique, multi-platform experience from the beginning, simultaneously grand in scope yet incredibly easy for kids to embrace," said Eric Hirshberg, CEO of Activision Publishing. "You can play with friends in the real world or on consoles, Nintendo 3DS, Mac or PC, and now on the web in Skylanders Spyro's Universe. If there's a screen where kids play, we want the Skylanders to come to life there. This also further enhances the play options of every Skylander character."

Skylanders Spyro's Universe is a fantasy realm of floating islands designed to encourage world-building, exploration and friendly competition. Players can create and customise their own Skylands; play mini-games like Sheep Shot, Sky Defense and Castle Assault; rendezvous with friends and investigate Skylands far and wide; or manage their toy collection and earn achievements.

Players who already own the game or figures can input the code supplied with each interaction figure, or use the Portal of Power to bring them to life inside the universe. Those who don't can join the fun simply by creating a free online account.