SEGA secures Games Workshop licensing deal

SEGA secures Games Workshop licensing deal
James Orry Updated on by

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Creative Assembly and SEGA has entered into a multi-title licensing deal with Games Workshop to create video games based in the Warhammer universe of fantasy battles.

A new “high-calibre” dev team has been set up at Creative Assembly’s UK studio to work on the first Warhammer title, scheduled to launch beyond 2013. The team will work alongside the existing Total War, Alien and Mobile teams.

“With this year being our 25th anniversary,” said Tim Heaton, studio director at Creative Assembly, “it seems fitting for us to embark on such a dream project with such a well-established partner. The incredibly rich and detailed Warhammer world is something we grew up with, and has left an indelible imprint on us as both designers and gamers.”

“We’ll be doing the Warhammer universe justice in a way that has never been attempted before. We’re bringing those 25 years of experience and expertise in extremely high-scoring games to bear, delivering a Warhammer experience that videogamers will absolutely love.”

Jon Gillard, Games Workshop’s head of licensing added: “”Now that we’ve managed to bring these two giants of gaming together it is safe to say that some truly amazing products are going to be unleashed as a result. We are excited at the possibilities, and are enthusiastically working with the team at Creative Assembly already.”

Creative Assembly is currently working on five projects, including Rome II and the untitled Alien IP.

It’s not clear where this leaves THQ, who in April 2011 announced “a multi-year extension to their successful video game license agreement, extending THQ’s current exclusive rights to publish video games based on the popular Warhammer 40,000 universe through titles across all relevant platforms including core, social and mobile rights.”

Source: Press release