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The massively popular PlayerUnknown’s Battlegrounds may have hit something of a stumbling block on its route to world domination, as Bloomberg reports that the game has been decreed ‘too bloody and violent’ for sale in the country of China.
According to the report (here in its original Chinese), the China Audio-Video and Digital Publishing Association said that the game, and battle-royal games of its ilk ‘deviates from the values of socialism and is deemed harmful to young consumers’ – and given the report was made with consultation with the State Administration of Press, Publication, Radio, Film and Television – does not bode well for the game’s efforts to break into the largest video game market in the world.
The game’s publisher Bluehole has previously said they were in talks with Chinese internet company Tencent as recently as last month, but as of yet there’s no word from either party if this development has put the kibosh on those plans.
PUBG meanwhile releases on PC in the West by the end of the year and on Xbox One sometime after that with creator Brendan Greene recently confirming that his team are looking into the possibility of cross-play between the two formats.
PUBG: Battlegrounds
- Platform(s): PC, PlayStation 4, Xbox One
- Genre(s): Action, Massively Multiplayer, Shooter