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After the shock Wii announcement, IGN has been chatting to Perrin Kaplan, NOA VP of corporate affairs. Kaplan began my stating that the new name has certainly caught the attention of people.
“Let me just tell you that if you’re disrupted by it today, it’s obviously caught your attention. And at the show, you’re going to get to try out a lot of products that will make you happy, said Kaplan.
When asked why Nintendo abandoned Revolution, a name that many people had accepted as the name of the console, Kaplan said that she thought “it was a neat name, too, but it’s not as fitting for what we’re trying to do.” Kaplan then went on to explain a little as to why she felt the new name was a good choice.
“You think about Google being an unusual name. You think about Virgin Airlines. Amazon. Napster. All those. I think it’s as unique as those. They aren’t just unique, but loved names for places that we all know,” Kaplan told IGN. “And I think this is more fitting and the two Is work on a bunch of different levels. It looks like two people with heads who can play, which is the inclusive nature of everybody. It looks like the controllers. So for us it looked like a couple of different levels.“
Asked if there was any concern that the new name would confuse potential buyers of the Wii, Kaplan said that “it’s just something they’re going to have to get used to.” Kaplan ended the interview, informing the readers that Nintendo will be “having a big portion of our focus on it [the Wii]” at E3.
You can check out the full interview over on IGN Wii.
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