Fruit Ninja saved Halfbrick

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Indie game developer Halfbrick, responsible for the commercially successful Fruit Ninja, has revealed how the studio was in trouble as it began development on the slicing title.

“We were in deep strife around the time we started working on this. Halfbrick were right teetering on the edge. If we hadn’t had something come through soon, we were in big trouble,” Luke Muscat, lead designer and executive producer at Halfbrick said at Freeplay 2011 (Via MCV).

“Fruit Ninja was a game which was created by writing down a whole list of goals. We wanted to do the exact opposite of Rocket Racing,” added Muscat. “I felt terribly guilty that I’d lost the company AUD$175’000.”

Fruit Ninja reportedly had a manual consisting of only four words: slice fruit, avoid bombs. This clearly worked, as the game went on to be a huge success on iOS and other mobile platforms, before recently finding its way onto Kinect for Xbox 360.

Jetpack Joyride (formerly Machine Gun Jetpack) is next up from the studio, coming worldwide on September 1.

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Fruit Ninja Kinect

  • Platform(s): Xbox 360
  • Genre(s): Action, Family
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