A unique, one-of-a-kind box of Dark Souls-themed Yorkshire Tea has sold for £310 on eBay.
Created by the tea company following a Twitter conversation with Bandai Namco, the special edition 80-bag box of tea was officially modified to feature the Dark Souls name, before being taken to auction to raise money for video games charity SpecialEffect.
"Yorkshire Tea did it for us as we drink it in the office, and they had fun with their designer and purely modded the logo and sealed it in their factory," Bandai Namco UK's marketing director Lee Kirton told VideoGamer.com this afternoon. "We liked it so much we just decided to auction it to raise some money for SpecialEffect as a charity we support among many."
As an added thank you, Kirton says that the publisher will also be sending some "other special bits" to the winning bidder alongside the box of tea.
Dark Souls 3 launches on PS4, Xbox One and PC on April 12.
Source: ebay.co.uk, Bandai Namco