Call of Duty: Black Ops 4 is biggest digital day one launch ever for Activision

Call of Duty: Black Ops 4 is biggest digital day one launch ever for Activision
Mike Harradence Updated on by

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Activision has announced that Call of Duty: Black Ops 4 has smashed digital day one sales records for the publishing giant, beating last year's Call of Duty: WWII in the process.

If that wasn't enough, Black Ops 4 also set a new record for strongest day one digital sales for a full game on the PlayStation Store, while also becoming Xbox One's best-selling digital title ever for Activision. 

So yeah, it's fair to say the lack of a campaign in this year's Call of Duty hasn't exactly put people off, eh?

While digital sales for Black Ops 4 have been through the roof, retail sales of the military shooter are the lowest the series has seen in 11 years. According to GI.biz, physical sales are down nearly 50% on WWII, and 59% down on Black Ops 2.

Despite this, the game still sold enough physical copies in the UK to dethorne FIFA 19, which falls to second place. 

Stay tuned to VideoGamer for our full verdict on Call of Duty: Black Ops 4.