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Britney Spears is to star in her very own mobile game.
Due for release in the first half of 2016, the game will let players interact with the pop singer and “experience the glitz and glamour of the entertainment business”. The game is being developed by Glu Mobile, the company behind last year’s Kim Kardashian: Hollywood, and will feature Britney’s voice, likeness and “creative influence”.
The game has yet to be titled.
“I am thrilled to add Grammy Award-winning legend Britney Spears to Glu’s growing list of partners as we continue to expand our celebrity gaming platform,” said Glu CEO Niccolo de Masi. “We anticipate the title resonating tremendously with Ms. Spears’ nearly 90 million multi-generational social followers around the world.”
Kim Kardashian: Hollywood generated a revenue of $43.3m within the first three months of its release. Katy Perry and Kanye West also have games in the works.
Source: Glu Mobile
