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Microsoft’s Games for Windows Live service got off to a “rocky start,” senior producer of Microsoft’s interactive entertainment business, Kevin Unangst, has admitted.
“The service started with the right intent, which was to bring Achievements, friends, multiplayer gaming and matchmaking in a really great way to PC,” he told CVG earlier this month.
“I think because it was designed originally as a partner to the console service more than the PC service, we had a rocky start.
“We also didn’t back it up with the most important thing, which is doing fantastic games to take advantage of the service. A network by itself isn’t valuable – there needs to be great games to take advantage.”
However, Unangst remains confident that Microsoft can turn the service around thanks to the input of great games developers such as Lionhead, Gas Powered Games and Epic.
He concluded: “I think the underpinnings are great, I think it’s going to continue to get better. We launched a new Marketplace which was great, we’re selling Live and non-Live enabled games.
“We’re also seeing developers get back to development. Epic did a great job of promoting Live with Bulletstorm. They’re pleased with the platform and the service is going to continue to get better over time.”
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