A PS4 console bundle featuring Killzone Shadow Fall, a second Dual Shock 4 controller and the PlayStation Camera has been spotted on Amazon France.
The bundle is priced EUR 499,99, which equates to around £430.
This could be the first of several bundles Sony has planned, the platform holder has told VideoGamer.com.
"We're tremendously happy with our overall value proposition, whether that be the entry price point of the machine [or] the detailed bundles and combinations that we will put on shelf at retail which we haven't fleshed out in detail as yet," Sony Computer Entertainment UK chief Fergal Gara told VideoGamer.com during Gamescom.
Official PS4 bundles have yet to be listed by UK retailers. Earlier this month, rumours suggested that Sony may be planning to release a PS4 and PlayStation Vita bundle for "around $500".