Adult site, YouPorn, is making a play for the millions of Xbox 360 users who will soon be able to access the website through Internet Explorer on Xbox, reports GamesIndustry.
"Gamers and free porn lovers around the world rejoice! Thanks at long last to the introduction of Internet Explorer for Xbox, you can now tap in to and stream all your favourite free YouPorn videos right from your Xbox," reads a statement from YouPorn.
"Whether you're pwning n00bs in CoD: Modern Warfare 3, annihilating Bullymong in Borderlands 2, or taking the Saints deep in Madden NFL 13, you're never more than a few simple controller clicks away from being face deep in hot free porn."
However, Microsoft wants to be clear it will not be adding a YouPorn service to Xbox and parental controls are in place to prevent access to such content.
"To be clear, we are adding Internet Explorer to Xbox LIVE, not specific adult content providers like YouPorn or any other specific website content," Microsoft told Kotaku.
"Additionally, we give members and parents the option to turn this feature on or off for their accounts. Access to Internet Explorer for all Child accounts is blocked by default."