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Red Dead’s status at Take-Two is up there with the likes of Grand Theft Auto as a “permanent franchise,” CEO Strauss Zelnick has confirmed speaking during this week’s Cowen and Company analyst conference.
Red Dead Redemption has sold 13 million copies worldwide and cemented the franchise as a mainstay for the publisher.
Speaking about the balance of launching new franchises and turning to trusted sellers for the firm, Zelnick said: “”I pretty much know the ones that I can assure you are permanent. It’s obvious that GTA is a permanent franchise as long as we keep delivering this incredible quality; it seems quite obvious that Red Dead is a permanent franchise, again with the same caveat, or Borderlands, for example, and NBA and others.”
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He added: “But not everything is going to be a permanent franchise. We can do very well even if it’s not. I would like to see us grow with a couple more great franchises in the next couple years and we’re launching Evolve; we have very high hopes for that.”
Perhaps it’s time Rockstar announced a new Red Dead title for PS4 and Xbox One.
Source: GameSpot
Red Dead Redemption
- Platform(s): PlayStation 3, Xbox 360, Xbox One
- Genre(s): Action, Shooter