James Orry by on Sep 15, 2014

iPhone 6 supply won’t meet launch day demand as phone sets pre-order record

iPhone 6 and iPhone 6 Plus pre-orders topped four million in the first 24 hours of availability, Apple has announced, setting a new record for day one pre-orders.

Demand for the new phones is said to exceed the initial supply, meaning many customers will have to wait beyond the September 19 launch and into October in order to receive their device.

Additional supply of iPhone 6 and iPhone 6 Plus will be available to walk-in customers on Friday, September 19 at 8am local time at Apple retail stores. Both models will also be available on Friday from O2, Vodafone, EE, Three, GiffGaff, Virgin Media, TalkMobile, additional carriers and select Apple Authorised Resellers.

“iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled customers love them as much as we do,” said Tim Cook, Apple’s CEO. “Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can’t wait to get our best iPhones yet into the hands of customers starting this Friday.”

Source: Apple


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