EA not ready to discuss the idea of annualising Battlefield
Focused on building the next Battlefield experience.
The next entry in the Battlefield franchise is currently in development, but EA isn't ready to discuss if the IP will be annualised.
During EA's overnight Q2 investor call, the publisher was asked "would you ever consider making Battlefield as your annual franchise?" To which EA Labels president Frank Gibeau responded:
"We're committed to - we're focused on building the next Battlefield experience right now, and our goal is to make a high-quality experience that grows the business. If we do that on an annual basis, that's not something that we've announced or are openly discussing at this point. We're really just focused on the next Battlefield."
Battlefield 3 launched October 2011, with Battlefield 4 expected to arrive around the same time in 2013.
VideoGamer.com Analysis
Annualising the Battlefield franchise may be EA's only way of becoming the number one publisher of first-person shooters now that the Medal of Honor franchise has been dealt a serious blow with the launch of Warfighter.
Via Seeking Alpha





User Comments
Whitewolf
Joey_Bananas
I really can't see them pumping out Battlefield games once a year. It's not the same kind of experience as a Call of Duty. They're getting longevity out of Battlefield 3 by releasing sizeable content packs over a prolonged period and that's more than enough to tie players to the game for 2 years. Releasing a Battlefield game every year would be a disaster.