A full-length feature film based on the Rabbids, characters from the popular TV series and video games, is to be developed by Ubisoft and Sony Pictures Entertainment.
"Sony Pictures has tremendous experience developing hybrid live-action-and-animated blockbusters for audiences around the world, which makes them a natural fit for what we want to achieve with a Rabbids film," said Jean-Julien Baronnet, executive director, Ubisoft Motion Pictures.
"This deal deepens our partnership with Sony Pictures and highlights our holistic approach to bringing Ubisoft's brands to new audiences while still maintaining the brands' creative integrity."
Hannah Minghella, president of Production for Columbia Pictures added: "There is an infectious quality to the Rabbids. Their simple joy and absurd, anarchic behavior inadvertently causes you to look at the world afresh. There's no end to the comedy and chaos they will cause when they invade our theaters."
The project will be overseen by Ubisoft Motion Pictures with the group actively participating in the film's production.
Source: Press release