DJ Hero not a flop

1.2 million units sold to date says Activision blogger.

Hands-up who regards Activision's DJ Hero as a flop? Us too, but turns out we were wrong to the tune of 1.2 million units.

"DJ Hero was dubbed a flop on its release too, but what it needed was time for its audience to find it, a price break, and positive word from both friends and reviews to circulate," wrote Activision's Dan Amrich on his blog. "October and November were soft, but after the holiday, DJ Hero had hit about 800,000 units; today it's 1.2 million units and counting, all of which come with a turntable controller. That’s not a flop; that's the long tail at work."

That's a pretty solid user base ready and waiting - with a turntable controller - for this year's DJ Hero 2.

Via ars technica