We tell you why Sony should be in no rush to reduce the price of its console.
With Microsoft's move to cut the price of all Xbox 360 models in the UK the automatic reaction by everyone is to ask when Sony will cut the price of the PlayStation 3. Sony isn't in the same position as Microsoft though and a price cut might not be as necessary as it's being made out to be. We put our heads together and came up with the Top 10: Reasons why the PS3 doesn't need a price cut.
10. Free online play
Don't want to pay £40 a year to play online games? On the PlayStation 3 all your online gaming is free. While some of the functionality seen in Xbox LIVE isn't currently present, Sony is continuing to improve the PSN service. With network-wide friends lists access starting to appear in more and more PS3 games, Xbox LIVE is slowly being caught up.
This online virtual network where you'll be able to meet up with friends, share content and organise online game is unlike anything available on the Xbox 360 and Xbox LIVE. With Sony working on new content for their games accessible via Home, it's certainly looking like more than a novelty virtual chat room. Being able to head over to a mate's online apartment, chat to the gathered friends and then seamlessly head off into a game sounds good to us.