Aiming to keep sales going throughout the summer with ongoing promotions.
Atari has revealed it wants more from its major summer release, Alone in the Dark, despite the title placing at No.1 in the Xbox 360 chart and at No.3 in the All Formats chart.
"The positive review scores continue to come in and marketing support is scheduled to run through to the end of August," Atari product manager Ben Walker told MCV. "Our target now is to build upon the start and keep Alone in the Dark selling through-out the summer"
We found Alone in the Dark to be one of the most disappointing games of the year so far, scoring only 6/10 despite much early promise and plenty of good ideas.
The game's out now for Xbox 360, PC, Wii and PS2, with the PS3 version to follow later this year.
Bigkabo wrote at 14:13 on 04 July 2008
Crap sells well on console. typical.
Bloodstorm wrote at 15:32 on 04 July 2008
Especially when Atari are accused at bullying smaller sites for better reviews.
Mark_S wrote at 17:49 on 04 July 2008
As an aside, you guys need to include the Alone in the Dark Review in the Launch Zone: http://www.videogamer.com/features/l...-2008-439.html