The Sims creator is to be inducted into BAFTA's Fellowship at the British Academy Video Game Awards 2007.
20th Century Fox has acquired feature rights to EA's The Sims.
With sales of more than 193 million units to his name, Mario is the all-time best selling franchise.
EA has announced the release of The Sims 2 Festive Holiday Stuff, containing 60 holiday themed items.
EA has announced that three new The Sims titles are in development for PC and next-gen consoles.
The Sims 2 Christmas Party Pack is due later this year.
Following on from his attacks on GTA: San Andreas, the infamous attorney has taken aim at EA's The Sims 2.
Big Brother to get a new challenger in the form of Sims TV?
EA proclaims The Sims 2 is their biggest PC launch in history