SEGA and Sports Interactive have announced that once it re-opens Football Manager Live to new subscribers - expected next month - the new cost will be only £4.99 per month.
"With no long term upfront subs, this nice and simple price will give you hours of superb online football action at a fantastic value," explained today's statement. "This new price will be available to all new subscriptions and will be the standard price for all current managers at your next billing date. Your accounts will be updated to replicate this over the next few days."
All long term current subscribers will be contacted directly with further details about how this change affects them.