xbox 720 new -

The Xbox 720 will be a Windows device capable of bypassing the need for a digital television box or smart TV, Wedbush analyst Michael Pachter told an audience at the Develop Conference yesterday.

"I think Microsoft's got it right [with their console strategy], and I think Sony will keep plugging away because they have an integrated strategy across all of their consumer electronic products. Microsoft, they have a strategy to take over the world," said Pachter, as reported by IncGamers.

"Console will have to be multiple purpose devices, though. The Xbox 720, this is my prediction, is going to be your television as well [as your game console]. You'll be able to tune into television through it.

"You won't need a 'smart TV' when you've got an Xbox 720, it will be your television and your internet. It's going to be open architecture and I think it's real trick will be that one Xbox will be able to display television to as many screens as you have in your possession."

He continued: "The next Xbox will be Windows for sure, and you'll be able to open up multiple TV channels in different windows and you'll use SmartGlass to shoot off different channels to how ever many screens you want. That is happening, that I'm certain of."

And the current on-contract Xbox 360 is a sign of things to come in the next generation, says Pachter.

"I'm pretty confident that in the US Microsoft is going to partner with a cable TV provider, so I expect that the console will be priced like a smart phone. I expect you'll be paying $99 for the console with a cable TV subscription." Analysis

Would you be happy with the next Xbox being even more focussed on delivering television content, or would you rather games return to the forefront?

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User Comments

Batmamerc's Avatar


I welcome anything they want to stick in that box of there's as long as I can still play games on it and it's main purpose is to play games, we should only be worried when the main purpose of it is to get freeview and watch the soaps on it. Currently I use the iPlayers and have used it is a media Center since day one but it's never going to replace my skybox. If there going to charge for tv subscription or integrate sky/virgin/etc into it instead of needing another box on the tv stand I can't see any problem with that just as long as you get exactly same or more than you do now from sky for the same price.
Posted 23:16 on 11 July 2012
tvr77's Avatar

tvr77@ guyderman

I agree, for most people who just want a games machine all the extra stuff added to there console should not really be a problem. Nobody is forcing them to take advantage of all those extra bells and whistles but when it starts to effect the price of the machine it becomes a problem, nobody wants to pay for stuff there not going to be using!
Posted 15:47 on 11 July 2012

pblive@ dav2612

This lady...
Click for Image
Posted 13:29 on 11 July 2012
guyderman's Avatar


I think the main worry for a lot of people that want just a gaming console is that the more it does the higher the cost will be.
Posted 13:28 on 11 July 2012
dav2612's Avatar

dav2612@ Clockpunk

Who is up in arms?
Posted 13:18 on 11 July 2012
Clockpunk's Avatar


At the end of the day, so long as I can purchase a game disc, pop it into a device, and play a title on my TV, without having to configure settings/constantly update hardware/worry about config clashes/any of that nonsense, I'll be happy. Right now I ignore the Sky/netflix/Lovefilm/Facebook/Twitter/bing tabs. I will ocasionally stream video files from my laptop through the console , but that is the extent of my non-gaming use of the hardware.

No one is being forced (at the moment) to use these services, and as long as that remains, I really do not see why people are so up in arms about such decisions. As long as it plays games within a cosed infrastructure, it remains a console.
Posted 12:22 on 11 July 2012
dav2612's Avatar


I'd have to say I'm with FM on all of this. I simply use my consoles to play games. I have my TV and internet all sorted out, I don't need and more importantly, don't want my games console to replace that.

I can understand why it is all heading this way but the more these new devices offer on top of gaming the less interested I become. If only OnLive was usable for me.
Posted 12:14 on 11 July 2012


They're going for a one-box solution, which people have been saying for years is where the future lays.

I think the concerns aren't that it doesn't play games, it's that games need to be the main concern and not a secondary business. Even though the changes to the current Xbox's dashboard hint at hiding the games areas somewhat, I don't think that's where Microsoft see themselves going, they know that their main sales for the Xbox name still come from gamers.
Posted 12:12 on 11 July 2012
FantasyMeister's Avatar

FantasyMeister@ Clockpunk

Yes they do, but when I have the choice between an $299 console with bells and whistles on the one hand and a free app that does the same thing on another, it's not really about the device anymore.
Posted 12:09 on 11 July 2012
Clockpunk's Avatar


So long as it plays games, and carries on providing excellent titles through Live Arcade, I see no reason why people are overreacting and proclaiming that this shift in focus the death of console gaming - at the end of the day, do the devices still play games, or not?

Answer: yes they do.
Posted 11:48 on 11 July 2012
FantasyMeister's Avatar


I'm starting to think more and more about OnLive these days as my future gaming destination. They now have over 300 titles which is nearly, not quite, enough to make me give up consoles.

Games have to be at the forefront for me because I've never been a gadget freak and I'm at the age now where I don't like complicated, I don't like fiddly, I just want to play, which was the original attraction of consoles in the first instance.
Posted 11:42 on 11 July 2012
Woffls's Avatar


I think he's completely right. A $99 box with a subscription will be an option, though, rather than being forced -- a $300 box with no subscription will still be the main SKU. It's also a very inconsistent marketing position because "cable" providers vary drastically in each region. I imagine North America might be the only place with a $99 box and a cable subscription.

As was noted several times by several people over E3, Microsoft aren't marketing Xbox as gaming any more, they're marketing it as a collective of services and experiences. The next Xbox will cater to gamers second, and everyone else first. What this means for Sony, Nintendo, Google, Apple, Ouya, OnLive, Valve and Gaikai is anyone's guess.
Posted 11:41 on 11 July 2012
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