ubisoft green -

Ubisoft has announced an environmental initiative to eliminate paper game manuals, replacing them with an in-game digital manual for all tiles on PS3 and Xbox 360.

The program, said to be the first of its kind in the video game industry, will launch worldwide with the launch of Shaun White Skateboarding this autumn.

"It's pretty cool that Ubisoft is making a conscious effort to go green with its new video game packaging," commented Olympic Gold Medalist Shaun White. "I'm excited for my new skateboarding game to come out and stoked that it will be the very first Ubisoft game to be part of their green packaging initiatives."

The new in-game digital manuals promise to benefit both the player and the environment. Including the game manual directly in the game will allow Ubisoft to provide gamers with what it's calling a "more robust manual".

Ubisoft internal data shows that producing one ton of paper used in Ubisoft's game manuals consumes an average of two tons of wood from 13 trees, with a net energy of 28 million BTU's (equivalent to average heating and energy for one home/year), greenhouse gases equivalent of over 6,000 lbs of CO2, and wastewater of almost 15,000 gallons.

"Ubisoft is often recognised for making great games, but it's a special privilege to be the industry leader at saving trees," said Laurent Detoc, president of Ubisoft North America. "Eco-friendly initiatives are important to the global community and introducing in-game digital manuals on Xbox 360 and PS3 is just the latest example of Ubisoft's ongoing commitment to being a more environmentally conscious company."

In addition to Ubisoft's efforts to decrease paper usage in its game packaging, Ubisoft has partnered with Technimark, Inc. to release the entertainment industry's most environmentally-responsible DVD case for all of its future PC titles in North America. The 100 percent-recycled polypropylene "ecoTech" DVD case will make its debut with Ubisoft's Tom Clancy's Splinter Cell Conviction on April 30, 2010.

Ubisoft has featured digital game manuals in its PC titles distributed in North America since March 2010.

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FantasyMeister's Avatar

FantasyMeister

Manuals were one of the biggest barriers to electronic distribution, their removal further facilitates the modernisation of how games are delivered and emphasises the need for game designers to get inventive with ingame tutorials.

Personally I will miss the fresh aroma of new ink wafting out of an unsealed game case, mourn the loss of good reading material for the crapper, reminisce about falling asleep in bed with my World of Warcraft manual and waking up with loose pages scattered everywhere, and my sympathies go out to artists/writers everywhere who contributed to what is probably my most read genre next to fantasy/sci-fi.

On the other hand, I love a game where you can jump in and play without realising the game is teaching you the basics. This can range from anything in the Final Fantasy series (IX and XII are really good examples, XIII is probably an extreme example) to Battlefield 1943 which, even though you actually click on a menu called 'Tutorial' you soon forget that you're in one because of the amount of fun you're having.

It's crafty the way they've wrapped up this move in 'green' marketing and I expect it will, to some extent, free up a bit of land for new renewable sources of energy. But ultimately it's a shrewd move that enables a major shift in the way games are delivered and shifts the onus on storage to the end user, who will no doubt look to console manufacturers to help out with bigger storage solutions. I think we're talking Terabytes if other publishers follow suit.

The final barrier, is, of course, physical media. CD-ROM/Blu-Ray superceded by portable flash drives, who'd a thunk it?
Posted 12:57 on 20 April 2010

User Comments

RecoN's Avatar

RecoN@ Clockpunk

I too miss them! I had all the Monkey Islands and Dundeon keeper! Oh and Settlers :) I remember looking at my mates shelf that was full of SWAT games etc. good old days :)
Posted 10:25 on 23 April 2010
FantasyMeister's Avatar

FantasyMeister

Manuals were one of the biggest barriers to electronic distribution, their removal further facilitates the modernisation of how games are delivered and emphasises the need for game designers to get inventive with ingame tutorials.

Personally I will miss the fresh aroma of new ink wafting out of an unsealed game case, mourn the loss of good reading material for the crapper, reminisce about falling asleep in bed with my World of Warcraft manual and waking up with loose pages scattered everywhere, and my sympathies go out to artists/writers everywhere who contributed to what is probably my most read genre next to fantasy/sci-fi.

On the other hand, I love a game where you can jump in and play without realising the game is teaching you the basics. This can range from anything in the Final Fantasy series (IX and XII are really good examples, XIII is probably an extreme example) to Battlefield 1943 which, even though you actually click on a menu called 'Tutorial' you soon forget that you're in one because of the amount of fun you're having.

It's crafty the way they've wrapped up this move in 'green' marketing and I expect it will, to some extent, free up a bit of land for new renewable sources of energy. But ultimately it's a shrewd move that enables a major shift in the way games are delivered and shifts the onus on storage to the end user, who will no doubt look to console manufacturers to help out with bigger storage solutions. I think we're talking Terabytes if other publishers follow suit.

The final barrier, is, of course, physical media. CD-ROM/Blu-Ray superceded by portable flash drives, who'd a thunk it?
Posted 12:57 on 20 April 2010
Clockpunk's Avatar

Clockpunk

I still miss the bloody big boxes PC games used to come in - you know, a floppy disc, a thick manual and three 'Register your Game' cards. They did look nice, though. :p
Posted 11:05 on 20 April 2010
A_Boome's Avatar

A_Boome

I can't remeber the last time I looked at a manual either. Now hopefully they can make the games cases smaller too.
Posted 10:36 on 20 April 2010
RecoN's Avatar

RecoN

TBH i never read the manuats either but i like the glossy manual when i open the case LOL
Posted 09:00 on 20 April 2010
xboxlive's Avatar

xboxlive

im one of the poeple guyderman,i never read them.
Posted 08:48 on 20 April 2010
guyderman's Avatar

guyderman

Ubisoft drops game manuals in 'cut costs' push

:) seriously though this is a really good idea and I imagine that nearly all publishers will follow suit. About 90% of the people I know never even look at the manuals - most games have a tutorial type level at the start of play any way these days.
Posted 08:28 on 20 April 2010