EA UK boss reckons online is where it's at.
Co-operative and competitive multiplayer features are considered so important these days that some believe games can't survive without them. FIFA and Left 4 Dead publisher EA, however, reckons gaming is now beyond even that.
"Single-player experiences are no longer the future," said UK boss Keith Ramsdale at EA's Winter Showcase event in London this week.
"We have some really exciting plans for how we're working with online."
We've already seen EA go big on online gaming in recent years, with the likes of 10 versus 10 online matches in FIFA and the online focused Left 4 Dead proving hugely popular with fans.
But Ramsdale's words suggest online extras, like FIFA 10 Live Seasons and day one Dragon Age: Origins DLC, will be an area of focus for EA.
"Even today, where the journey starts with the disc and the consumer goes home and extends their play through online mechanics, that is becoming a very interesting model. Clearly single-player experiences are no longer the future. That's changing very, very quickly. Not least to say what's happening with mobile phone and social network play and everything else that's coming. So very, very interesting times ahead for the industry.
"I'm delighted EA are back where we feel we should be. We're in such a good place to take the next two, three years on.
"What's important to note is the additional content in FIFA - Live Season, FIFA Ultimate Team. FIFA Ultimate team delivered double digit millions of dollars last year to us. Our next one is coming in February and we expect big things. The consumer appetite for downloading content is huge, even in FIFA."
What do you think? Are single-player experiences no longer the future? Let us know in the comments section below.
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I remember beating you a fair amount of times on the old Halo 3 Karl.
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I remember beating you a fair amount of times on the old Halo 3 Karl.
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Like an old western shootout.
Like an old western shootout.
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» Go to Karlius's original post
On my mothers life I have played Halo 3 on a map with you, Mitch and Elliot.
I can't remember the name of the map but I played against you.
Also if you state "Unless you're playing or should I say carrying a talentless gamer such as RBevanX however if you're playing against him that's fine!" on a 1st person shooter topic, what game have you apparently carried me?
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On my mothers life I have played Halo 3 on a map with you, Mitch and Elliot.
I can't remember the name of the map but I played against you.
Also if you state "Unless you're playing or should I say carrying a talentless gamer such as RBevanX however if you're playing against him that's fine!" on a 1st person shooter topic, what game have you apparently carried me?
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Bevan get this into your Head I have never played Halo 3 Campaign as I have never had the game.
I have also never played the Online until ODST I have written enough about it on here! You should now be walking downstairs to a dead mother and neither of us will be happy with that as I don't do necrophillia!
I have sat out of a few online games against Staff again as I never owned or played Halo 3!
Just text Ell to come put his 2 pence in also check my gamerscore!Last edited on Fri 6 November 2009 by Karlius
Bevan get this into your Head I have never played Halo 3 Campaign as I have never had the game.
I have also never played the Online until ODST I have written enough about it on here! You should now be walking downstairs to a dead mother and neither of us will be happy with that as I don't do necrophillia!
I have sat out of a few online games against Staff again as I never owned or played Halo 3!
Just text Ell to come put his 2 pence in also check my gamerscore!
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It's not worth sending emails to Sony or texting people over nothing. He is a user on this board as well, so when he sees it, he will comment on it if he feels like it.
I am also also fed up of you saying I'm rubbish when I'm not lol. I have played you on Halo 3, not in my dreams/alternative reality etc but on xbox live or the very least on someones 360.
I have beaten Mitch, Elliot and you on games to validate that I'm not rubbish (unless you are rubbish Karl)
(I just got your text stating I'm wrong Karl, why are you always really aggressive with me on things that don't matter).
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I was messing about with the carrying thing but Halo you're 100% wrong like the Sony HDMI thing! Go To HaloCharts.Com write in my gamer tag. You'll see I never played until 22/9/2009 and my stats shocking! Infact Screen Dump!
Now Appologise for Being Wrong!
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It's a shame more civil partnerships don't last.
Back on topic, I generally prefer the single player modes of games. Probably why I'm not in love with MW in comparison to the majority of the internet.
It's a shame more civil partnerships don't last.
Back on topic, I generally prefer the single player modes of games. Probably why I'm not in love with MW in comparison to the majority of the internet.
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Lol who thumbed up my post?
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(Also my mum made a comment once (a couple I think now) that she had no memory of a situation that involved me and her as if I was making it all up. But it was as if it really happend, smell, taste everything. So maybe my memory really is messed up now)
Any psychologist's out there, I could use a bit of help thinking about it
So clealy my word is not reliable anymore which really does wind me up when I'm in situations like this.
I'm sorry Karl.
P.S
But I sooooooo wanna beat the crap out of you on Halo in my new flat now lol.
Lol who thumbed up my post?
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